Unveiling the Secrets of a Billion-Dollar DTC Quiz Funnel: Boost Conversions and Create Winning Offers
Today we’re going to dive into learnings from a DTC Quiz Funnel that generated over 1 Billion USD in 2022. We have 3 takeaways for you…
Category: Creative
My 2 cents about CTR in Video Campaigns…(Dedicated to Google Ads Apprentices, but it won’t hurt the Old Foxes either)
As we all know, CTR aka Clickthrough rate is a metric that tells us how well our ad intrigues the selected audience. Let us see how things are going in the real video campaign.
[Case Study] Can AI Emotional Recognition unlock new Performance Marketing opportunities?
Can AI predict your ad’s performance, before you spend a cent? Over the past 12 months, we have been experimenting with AI for Emotional Recognition and have seen some very interesting results. Let us show you…
YouTube Ad Impact “Beyond the Click”: ClickUp vs. Monday.com Case Study
Curious about the impact of YouTube ads “Beyond the Click”? We made ClickUp Vs. Monday.com case study for you, to illustrate this phenomenon of the “Halo Effect” of YouTube ads.
Plus, we’re revealing two new ways to improve Google Ad Tracking & Attribution for YouTube and beyond,
and we’re giving you access to a replay of our YouTube Shorts Ad Training here. Let’s dive in.
Plus, we’re revealing two new ways to improve Google Ad Tracking & Attribution for YouTube and beyond,
and we’re giving you access to a replay of our YouTube Shorts Ad Training here. Let’s dive in.
The measure of carry-over and lag effect of marketing activities – Marketing Mix Modeling (MMM) Part 3
🎯 How to include a delayed effect of your marketing activities into your model in the simplest possible way.
Direct Response Video Editing (New Podcast with Chris Encarnacion)
🎯 New VidTao Video Editing Podcast Episode + New Premium YouTube Ad Creative Testing Training
Tracking & Attribution Part 2: Lets Do Some Modeling (Marketing Mix Modeling)
🎯 As we previously announced, we will go deeper into content tracking, attribution, and training in VidTao.
(Your Feedback…) What’s the difference between these 2 YouTube ads?
🎯 A while back we asked for your feedback on a couple of YouTube ads from MUDWTR.
VidTao Tracking & Attribution: A Short Introduction to Marketing Mix Modeling (MMM)Part 1
🎯 If your tracking and attribution setup isn’t delivering the results you want, you’re in the right place. Let us show you how our agency Inceptly goes deeper on tracking & attribution content & training at VidTao.