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Author: Ian Nagy

How to Scale this Skincare Quiz Funnel from 1k/day to ???

We want to show you the latest updates on what’s working right now on YouTube…
PLUS how to scale Lumin’s men’s skincare quiz funnel from $1k/day to ??? with YouTube ads… 

Published January 12, 2022
Categorized as Creative

Ad breakdown: $100 Million in 18 Months from this eCommerce ad?

Want to learn how to create YouTube ads that sell? Study proven TV infomercials. Let us tell you why…

Published November 24, 2021
Categorized as Creative

Your November 2021 YouTube ad questions, answered…

We’re going to dive into some of the most common questions we’ve been getting about the changes, and what we’re doing to adjust, while still profitably managing $5M+ USD on the platform.

Published November 17, 2021
Categorized as Creative

#1 Urgent YouTube Ad Update for October 2021 you need to be aware of…

We’re going to cover one of the biggest shifts, as well as share some of the data / KPI baselines we are seeing after spending over $5M on ads in this “new normal” ad environment.

Published October 27, 2021
Categorized as Creative

Breaking news: Google admits to penalizing long form video creative

We heard directly from Google today what we have long suspected…

Published September 30, 2021
Categorized as Creative

YouTube Ads for Physical Products: 3 of the Best from Summer 2021

Learn what direct response / D2C physical product ads are working right now, post iOS update on YouTube, and what takeaways you can apply to your own YouTube advertising.

Published August 16, 2021
Categorized as Creative

Try this “Lean” Approach to Test & Scale YouTube Ad Creatives…

If your offer isn’t appealing, if your ad copy / messaging isn’t on point for your audience, it doesn’t matter how much you spend on fancy production, actors, etc. Your ads won’t work.

Published August 11, 2021
Categorized as Creative

How to Control YouTube Ad Creative Fatigue with this 3-Step System…

No amount of fancy editing, impeccable voice over, flawless imagery will help if what you’re saying in your ads doesn’t actually connect with and compel your audience to click and buy.

Published August 4, 2021
Categorized as Creative

The #1 Way to Beat Creative Fatigue & Scale on YouTube

It’s unavoidable: even the best performing YouTube ad creative will eventually die.

Published July 27, 2021
Categorized as Creative

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